Company Lets Customers Make Charitable Donations Using Rewards Points

Sephora is allowing its Beauty Insider members to turn their points into donations that support the National Black Justice Coalition.

PSA: @Sephora is letting customers redeem points as a donation to the National Black Justice Coalition. You can redeem multiple times/ multiple amounts! pic.twitter.com/Z0B9ChPdmi

— Ashley Nicole C. (@ashleyysoul) June 2, 2020

Five-hundred points equals a $10 donation, 1,000 points equals a $20 donation, and 1,500 points equals a $30 donation.

in addition to always donating to organizations against racial injustices, sephora’s new point system allows you to redeem your points as a donation to national black justice coalition ❤️❤️❤️ pic.twitter.com/AxgZfIQszY

— mr talk (@maybebria) June 2, 2020